Our Name

Composed in the twelfth century, Farad, Udin Attar's great mystical poem, the Conference of the Birds is among the most significant of all works of Persian literature.

 

It tells the story of 1000 birds who set off on an epic quest in search of enlightenment, wisdom and the Simorgh ( a Phoenix) --who these birds hope can revive their community.

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After the long and treacherous journey, only 30 birds reach the spot where they'd been told they could find the Simorgh. Instead, they find a lake. Disappointed, the 30 birds peer into the water and see their own reflections. They realize that there is no Phoenix or Simorgh waiting for them because they ARE the Simorgh. 30 = Si and birds = Morgh. They alone have the power to help themselves and they use their new found enlightenment and wisdom to bring their community back to life.